Wanderers Recruiting For Newly Introduced Matchday Ambassadors

matchday ambassadors

Are you passionate about Bolton Wanderers and want to play a part in enhancing our fan experience at the Toughsheet Community Stadium at home games? Then we need you!

As detailed in the club’s 2024/25 Fan Engagement Plan - which can be found here – Wanderers are delighted to be introducing Matchday Ambassadors roles for home matchdays, in partnership with the Bolton Wanderers Supporters’ Trust.

This voluntary role will become vital to supporters in and around the Toughsheet, acting as a friendly and welcoming point of contact; helping both home and away fans with any questions or queries they may have. 

Our Matchday Ambassadors will also assist supporters across a number of touchpoints, including approaching & entering the stadium, in finding the correct turnstile, as well as offering directions to places such as the Ticket Office and Club Shop, Leasing Options Fan Zone, the Wellbeing Hub, Bolton Stadium Hotel – plus so much more. 

Ambassadors will use their knowledge of the local area surrounding the ground to offer help to fans looking for local amenities available for them.

Phil Mason, Chief Operating Officer and Chief Executive Officer of Bolton Wanderers in the Community, said: “As a club, we are always looking at ways in which we can further enhance our matchday experience - for all supporters - and the introduction of Matchday Ambassadors is that next step.

“Having a number of devoted and knowledgeable supporters on hand to assist with all queries relating to BWFC matchdays, helping to create a safe, positive and friendly environment for all visitors will undoubtedly improve the way in which we operate and help to ensure the smooth running of home games. 

“We made a commitment as part of our Fan Engagement plan to build on the great work already achieved, and we believe this - with special thanks to the Bolton Wanderers’ Supporters Trust for their continued collaboration - to be a vital step in ensuring our matchday experience continues to evolve and move forward.” 

Who are we looking for? 

  • 18+ years of age
  • A friendly and approachable manner – to both home and away supporters
  • A confident communicator with excellent listening skills
  • An individual who remains calm under pressure but alert and attentive to what is going on around them
  • As a Matchday Ambassador, you must refrain from swearing, using offensive language, and consuming alcohol before or during the match
  • Be available on a rota basis for most home games
  • Individual who are able to work four hours per game, and be subject to a standard DBS Check

In return, you will receive: 

  • A complimentary ticket to the game you are working as a Matchday Ambassador
  • Club branded jacket whilst working as a Matchday Ambassador 
  • Potential opportunities and offers throughout the season for all Matchday Ambassadors

*Please note, this is a voluntary role. We also stress to supporters considering the role that the football season covers a number of months and weather conditions you may be required to be outside the Toughsheet Community Stadium throughout the year. Please consider this before applying for the role.*

To register your interest in this role, please email the BWFC Supporters Trust at enquiries@bwfcst.co.uk, attaching a CV if you have one. 

If you haven’t got a current CV, please use the email to tell us about yourself and why you want to be a BWFC ambassador.

*As a Club, we aspire to have a diverse and inclusive workplace and strongly encourage suitably qualified applicants from a wide range of backgrounds to apply and join us. BWFC seek to ensure that all children and young people are protected and kept safe from harm while they are with staff and volunteers within Bolton Wanderers activities. Everyone at Bolton Wanderers has a safeguarding responsibility to all work colleagues, fans and any vulnerable adults and children.*

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